This Privacy Policy governs the online information collection practices of Sugar Balance (“we” or “us”). It outlines the types of information we collect from you while you use the Sugar Balance website (the “Site”) and how we use this information. Please note that this privacy policy does not apply to information collected offline or through other means, such as at live events, via telephone, or through mail.

Please read this privacy policy carefully. By visiting and using the site, you agree that your use of our site and any privacy-related disputes are subject to this privacy policy. As the internet evolves, we may need to update our privacy policy, and any changes will be posted on this website, with the effective date reflecting the date of the changes. By continuing to use the site after such changes, you accept the modified privacy policy.

How We Collect and Use Information
We may collect and store personal and other information that you voluntarily provide to us while using the site, such as when you register on the site, respond via email, or make online purchases. This information may include your name, email address, postal address, and credit card information when registering for events or purchasing products. You provide this information to us willingly.

We also automatically collect and store the information generated as you navigate the site. For example, we collect data about your internet connection to enhance the delivery of web pages and measure site traffic. We may use cookies, which are small files placed on your hard drive for record-keeping and analytics. Cookies help us understand how visitors use the site, deliver advertisements, track user trends, and enhance your experience by remembering your preferences. We may also use web beacons (transparent GIFs) to access cookies and count users who visit the site or open HTML-formatted email messages.

We use the information we collect to customize features, display relevant advertising, and send offers via email, direct mail, or other means. We may also share your information with third parties, including service providers, contractors, and advertisers, for various purposes. Unless you inform us otherwise (as described below), we reserve the right to use and disclose all collected information for any purpose, including providing you with information about products and services. To opt out of such uses, you can contact our Online Privacy Coordinator (address provided at the end of this Privacy Policy).

Please be aware that any personal information you voluntarily make available online for viewing by third parties (e.g., on message boards, web logs, or in chat areas) may be seen, collected, and used by others, and we cannot be responsible for unauthorized third-party use of such information.

Some third-party advertisers and ad servers that place ads on the site may collect information from you through cookies or similar technologies. Their use of this information is governed by their own privacy policies, which may differ from ours. If you have concerns about third-party use of your information, please review their privacy policies.

The site may include links to other websites and provide access to third-party products and services, and their privacy policies will apply when you access these sites or make purchases. We may also provide content, products, and services through cooperative relationships with third-party providers, who may collect information from you directly. Their privacy policies may differ from ours.

We may disclose information about our visitors when required by law or to protect the rights, property, or safety of site users or the public. Additionally, if we sell some or all of our assets or if our website is acquired by another company, user information may be among the transferred assets.

Google Analytics
We use Google Analytics Advertiser Features to optimize our business, including remarketing, impression reporting, platform integrations, demographics, and interest reporting. By enabling these features, we may collect and use first-party and third-party cookies and identifiers to gather data about your activities on our site. You can opt out of Google’s use of cookies through Google’s ad settings or via the Network Advertising Initiative opt-out page.

Facebook
As advertisers on Facebook, we may collect and use content or information from Facebook users in accordance with Facebook’s Data Use Restrictions. We do not use Facebook advertising data to build or influence user profiles.

General Data Privacy Regulation (GDPR)
If you are a resident of the European Economic Area (EEA) or access our site from within the EEA, you may have certain rights under the GDPR. To exercise these rights, please contact our GDPR contact at gdpr@getsugarbalance.com.

Children’s Privacy Statement
Our site does not target or knowingly collect personally identifiable information from children under the age of thirteen. If we inadvertently receive such information, we will delete it from our records and prevent its distribution. We do not allow children under thirteen to publicly post personal contact information on the site or condition their participation in providing such information.

How We Store Your Information
Your information is stored by the list server that delivers site content and messaging. You can unsubscribe from our mailing list at any time by clicking on the unsubscribe link in our communications.

Disclaimer
This policy may be updated at our discretion, and any changes will be posted on our website. For any privacy-related inquiries or to exercise your rights under this privacy policy, please contact our online privacy coordinator at support@sugarbalance.com.